What Makes a Scroll Stopping Video Ad

We live in the age of the scroll.

You’ve got 1.7 seconds to stop a thumb. Maybe less. The brands winning right now? They don’t just post content they create cinematic scroll stoppers that punch through the noise.

At Maison Fluin, our work blends cutting edge AI visuals with elevated, emotionally intelligent storytelling. This is how we build ads that don’t just get watched they get shared.

So what actually makes a scroll-stopping video ad in 2025?

A Visual Hit in the First Second -

Your first frame is everything. Before anyone hears your voiceover or reads your CTA, you need to earn their eyeballs. That’s why our AI video ads are designed to visually hit — think mascara falling from the sky, popcorn raining into ocean waves, or giant shoes towering over Paris.
Our creative team storyboards everything around this: what would make someone stop mid-scroll? Then we use AI tools to make it look like a dream you wish you’d had.

Concepts That Feel Cultural -

We don’t do “content.” We build concepts.
From Khloé Kardashian inspired popcorn visuals to Pomeranians hosting a podcast our work makes people feel something. It’s weird, it’s beautiful, it’s cinematic and it’s grounded in what people are already talking about. Great ads today feel like cultural moments. They tap into what’s trending, remix it, and elevate it. That’s how you go viral without begging for it.

Design Built for the Feed -

We optimise every ad for the platform it’s made for — portrait video for Reels and TikTok, widescreen cinematic cuts for website headers or YouTube, GIF loops for email. The message is shaped by the medium. We even create AI-powered posters and reels with campaign slogans that look like ads from the future because that’s what people want now: something that doesn’t look like an ad at all.

Emotion Over Explanation -

Forget explaining your product. The best ads today feel like art. That’s why Maison Fluin videos often have no talking, no pitch — just emotionally resonant visuals, designed to connect at the subconscious level.
You don’t need to tell people your brand is amazing. You need them to feel it. We build stories you don’t scroll past. You replay them.

So... What Happens When You Work With Us?

We dream up concepts that stand out from everything else on your feed and bring them to life with AI precision and editorial style. Whether you’re a beauty brand in London, a tech startup in New York, or a fashion label in LA if you want your next campaign to live rent free in people’s heads, we should talk.

Based in London. Available globally.